Where did that name come from? Apple The Professor November 19, 2013 Professor's Tips How did Apple,one of the biggest technology companies in the world get its name? Steve Jobs and Steve Wozniak were trying to come up with a name for their newly founded company. That day Jobs had visited an apple farm. Randomly, he suggested “Apple Computer”; explaining that it sounded less intimidating and more fun. Also, it was a plus that they would show up in the phonebook before Atari. Leave a Reply Cancel Reply You must be logged in to post a comment.